Most lucrative Online Content
Currently the highest eCPMs in the digital publishing world are being achieved from video advertising. Web and mobile publishers and app developers are rapidly realising that the high conversion rates from video content are making this one of the most lucrative ways of maximizing inventory monetization.
Not only is this a positive sign for advertisers and publishers alike, but the high view-through rates are indicative that premium video campaigns enhance the user experience and thus add value to the publisher in more ways than one.
As the publisher of video advertising, you will enjoy:
- Access to top quality video content from premium advertisers
- Easy implementation of video player, with wide selection of formats
- Excellent fill rates and high view-through rates
- Automated optimisation tools to help achieve higher eCPMs